The single most important thing you can do in starting and building a business is to get people to trust you. Trust needs to be earned and takes time, although you can lose it in a second. Telling people to trust you doesn’t cut it. In fact, when people I just meet tell me to trust them, my antennae is up to watch my back. The benefits of being trusted are enormous. People have confidence in those they trust. Read more »
Listening Is Different Than Hearing
Why is it that in most business and social encounters the mouth is employed much more than your two ears? Many people think they are listening when they are just hearing. If your ears are healthy, hearing is an automatic anatomical response to sound in your vicinity. It takes no effort or skill. On […] Read more »
10 Tips to Build Better Trust in your Business
Trust Builds Confidence The single most important thing you can do in starting and building a business is to get people to trust you. Trust needs to be earned and takes time, although you can lose it in a second. Telling people to trust you doesn’t cut it. In fact, when people I just […] Read more »
A Letter to My Blog Subscribers
To: All Subscribers to my Bootstrapping 101 Blog From: Bob Reiss First, thank you for subscribing and reading my blogs. Second, I want to wish everyone a happy, healthy, and fulfilling New Year. When I started writing these blogs over 15 months ago, I was told by the Internet experts (of which I am […] Read more »
Outsourcing Turns Fixed Costs Into Variable Cost
Low monthly overhead could save your company during a cash crunch. A fixed cost is one that your business incurs whether or not it makes any sales. An example is rent: It has to be paid every month whether or not you’re generating any income, and it’s the same every month. A variable cost, by […] Read more »
2 New YouTube Videos to Help Small Business
On September 13, I was invited to speak to the Entrepreneurial class of Professor Danny Warshay at Brown University. Professor Warshay taped the session, and I have edited out two segments to make my YouTube debut on offering practical tips to Small Business that are within the ability of all entrepreneurs. Here is the description […] Read more »