The Author

Bob Reiss


Bob Reiss grew up in Brooklyn and attended the New York City public schools. He is a graduate of Columbia University (where he played on an undefeated basketball team). He is a U.S. Army veteran, and a Harvard Business School graduate. He has been involved in 16 start-ups and is the founder of a number of highly successful companies, including R&R which was named to the Inc. 500 list of America’s fastest-growing companies for three years in a row.

He has been the subject of two Harvard Business School cases—taught at more than 100 institutions around the world—and has been a guest speaker in entrepreneurship classes at the undergraduate, graduate, and executive levels both nationally and internationally.

He has written two books on Entrepreneurism titled Bootstrapping 101 and Low Risk High Reward plus two e-books titled Sales Reps and Self-Publishing YOUR Book.  He is married to an entrepreneur and has five daughters.


 Watch the Harvard Business School Interview with Bob Reiss.

The interview is from an archive that captures insights from the leading members of the school’s entrepreneurial community. Entrepeneurs speak on a common set of themes including their development as entrepreneurs, strategies for identifying opportunity, and leadership.


Q&A interview by ex HBS Professor Amar Bhide, who taught the R&R case many years, with Bob Reiss about the case.

19 minutes



Read Bob Reiss’ full resume.




Download a complementary copy of Bootstrapping 101

The book includes my background and my famous R&R Harvard Business Case, now in it’s 35th year. I have a favor to ask of you. If you’ve enjoyed or gotten value from the book, I would  appreciate you reviewing it on Amazon. You should also know that the print version of the book is for sale on Amazon. A great gift for small business friends and aspiring Entrepreneurs…….Bob Reiss