After decades of personal selling and observing others sell, I am convinced most buying decisions are based on emotions rather than on a rational basis. The ratio of the two motivators varies with the individual buyer and the circumstances at the time, but clearly the seller must always be aware of the emotional component of the decision process. Having the best product, service, price, warranty, etc. does not ensure a sale. Read more »
LISTENING INSTEAD OF HEARING
Why is it that in most business and social encounters the mouth is employed much more than your two ears? Many people think they are listening when they are just hearing. If your ears are healthy, hearing is an automatic anatomical response to sound in your vicinity. It takes no effort or skill. On […] Read more »
A MAN LIVED BY THE SIDE OF THE ROAD AND SOLD HOT DOGS.
My blog mission statement: “Offers Practical Tips to Small Business Entrepreneurs to Grow their Business Profitably and Fun Thought Provoking Anecdotes.” Read more »
NO, a keyword for successful selling!
In all negotiations and selling which falls into that category, you need to understand the other person’s needs, job responsibility, and goals. Read more »