Praise for Bootstrapping 101

“Once again Bob Reiss captures the complexity of entrepreneurship with clarity and the ‘wisdom of experience’. A must read for all those contemplating the ‘Road Less Traveled,’ creating opportunity for oneself.”

—JOHN W. ALTMAN, Retired Professor of Entrepreneurship, Miami University, Babson College
Founder of six companies

“Those of us who have known Bob since Columbia College days respect his enormous command of entrepreneurism, taking ideas and hope to fruition and success. Bob uniquely covers all bases, keeps it simple and on target, and always focuses on the goal – taking entrepreneurial ideas successfully  across the finish line. I highly recommend Bootstrapping 101 to you.”

—JOHN A. CERVIERI JR.
Founder Property Capital Trust which became an American Exchange Co.

“Bootstrapping 101 is about as “nuts and bolts” as you can get. Hard hitting. . .easy to read. . .no fluff. Bob Reiss has given us a reference manual on how to get things done, quickly and with limited resources. Interwoven throughout the “how to” tips are nuggets of wisdom on business conduct that should be emblazoned on everyone’s forehead. Keep this one handy. . .it should be the most dog-eared book in your business collection.”

—GARY NAUMANN, Lecturer in Entrepreneurship and Director, Spirit of Enterprise Center, Arizona State University
Co-founder Toy Boat, a collection of specialty toy stores

“Bob Reiss provides invaluable advice to anyone wanting to start his own business. In an open and easy-to-follow format, he presents tools and techniques that are not commonly thought of by the aspiring entrepreneur but can shave off months, if not years, of trial and error. A must read for anyone serious enough to venture in to the mine fields of starting a new business.”

—HERBERT BEYENBACH
SCORE Counselor, former VP-Citibank International

“Reiss has drawn on his experience as a successful entrepreneur to offer practical tips on how to succeed in business with minimal or no cash outlays. His writing style is down to earth, his tips are priceless.”

—Dr. LAWRENCE KLATT, Professor of Entrepreneurship

“Reiss not only has great ideas for Bootstrapping, but he has made them work. An insightful thinker, he analyzes what is effective and willingly shares it. The best guide to doing it yourself available.”

—WILLIAM J. WHITE, Retired CEO/Chmn Bell & Howell, author and professor, Northwestern University

“Bob Reiss has done it again. In a simply written, easy-to-digest book Bob Reiss gives street-wise advice to aspiring entrepreneurs on how to stretch their dollars and spend creativity rather than cash. I’m a huge fan of the Reiss philosophy.”

—MURRAY B. LOW, PhD, Director, Eugene Lang Entrepreneurship Center,
Columbia Business School

“Bootstrapping 101 is an essential part of any owner’s (entrepreneur’s) tool kit. It will inspire you to think in creative ways to reach your business objectives. Bob shares his concrete ideas to turn your business dreams into reality with real world experiences.”

—AMY LOVE, founder Real Sports magazine